Member Exclusive
MacroChina: A Discussion with Trivium China’s Dinny McMahon
53rd Annual Membership Meeting
8:30 AM – 1:30 PM Eastern Time
Steptoe LLP | Washington, DC (and virtual via Zoom)
This exclusive annual conference will bring together top China experts, policymakers, and industry leaders to tackle some of the most pressing issues affecting US businesses in China today.
Join us for candid discussions, practical takeaways, and valuable connections as we dive into:
- How USCBC companies can stay competitive in China
- Smart approaches for working with Washington on China issues
- Consumer sentiment and managing your brand in China
Sponsorship opportunities are available. Please contact Nathaniel Davis ([email protected]) for more information.
Preferential hotel rates are available the Hilton Garden Inn (Booking Deadline: May 16 at 12 AM US ET).
Preliminary Agenda
8:30 - 9 AM | Registration and Networking Breakfast
9 - 9:10 AM | Welcome and USCBC Board of Directors Election Results
Sean Stein, President, US-China Business Council
9:10 - 10:10 AM | Panel 1: China Operations: Navigating Tariffs, Competition, and a Changing Market
With the US-China trade relationship entering a new phase, a persistently sluggish Chinese economy, and an increasingly complex regulatory environment, US businesses operating in China are facing a different set of challenges than even a year ago. This panel of practitioners from USCBC member companies will draw on firsthand experience to discuss how companies are adapting their operations, managing exposure to volatile tariffs and retaliatory measures, and holding their own against increasingly capable Chinese competitors. They’ll also address how shifting industrial policy, supply chain restructuring, and market access challenges are reshaping business decisions—and what strategies are working for companies committed to staying in the market.
10:10 - 10:25 AM | Coffee Break
10:25 - 11:15 AM | Panel 2: The American Brand in China: Reputation, Localization, and the New Consumer
American brands in China are under pressure—from geopolitical tensions that have made “foreign brands” appear less reliable in some contexts, to increasingly capable domestic competitors and rising costs of localized customer services. At the same time, Chinese consumers are spending again but more selectively than before. This panel of experts will discuss how American brands can strategically allocate business and operational resources to manage reputations in a politically sensitive environment, compete with sophisticated local players, and adapt marketing and product strategies to meet the evolving expectations of Chinese consumers.
11:15 - 11:30 AM | Coffee Break
11:30 AM - 12:20 PM | Panel 3: Making Your Case in Washington: Advocacy Strategies in the Current US-China Era
The US-China policy environment in Washington has rarely been more fluid. Tariffs, export controls, and a steady stream of China-focused legislation are keeping government affairs teams stretched, while planned meetings between the two presidents may further dictate where the relationship is headed—and what this means for American business. This panel of veteran government affairs experts will share how companies are navigating Capitol Hill and the administration right now, identifying leverage points, and positioning themselves to influence outcomes in an environment where everything is changing.
12:20 - 1:25 PM | Luncheon Service / Keynote
1:25 - 1:30 PM | Closing Remarks
1:30 PM | Adjournment
8:30 - 9 AM | Registration and Networking Breakfast
9 - 9:10 AM | Welcome and USCBC Board of Directors Election Results
Sean Stein, President, US-China Business Council
9:10 - 10:10 AM | Panel 1: China Operations: Navigating Tariffs, Competition, and a Changing Market
With the US-China trade relationship entering a new phase, a persistently sluggish Chinese economy, and an increasingly complex regulatory environment, US businesses operating in China are facing a different set of challenges than even a year ago. This panel of practitioners from USCBC member companies will draw on firsthand experience to discuss how companies are adapting their operations, managing exposure to volatile tariffs and retaliatory measures, and holding their own against increasingly capable Chinese competitors. They’ll also address how shifting industrial policy, supply chain restructuring, and market access challenges are reshaping business decisions—and what strategies are working for companies committed to staying in the market.
10:10 - 10:25 AM | Coffee Break
10:25 - 11:15 AM | Panel 2: The American Brand in China: Reputation, Localization, and the New Consumer
American brands in China are under pressure—from geopolitical tensions that have made “foreign brands” appear less reliable in some contexts, to increasingly capable domestic competitors and rising costs of localized customer services. At the same time, Chinese consumers are spending again but more selectively than before. This panel of experts will discuss how American brands can strategically allocate business and operational resources to manage reputations in a politically sensitive environment, compete with sophisticated local players, and adapt marketing and product strategies to meet the evolving expectations of Chinese consumers.
11:15 - 11:30 AM | Coffee Break
11:30 AM - 12:20 PM | Panel 3: Making Your Case in Washington: Advocacy Strategies in the Current US-China Era
The US-China policy environment in Washington has rarely been more fluid. Tariffs, export controls, and a steady stream of China-focused legislation are keeping government affairs teams stretched, while planned meetings between the two presidents may further dictate where the relationship is headed—and what this means for American business. This panel of veteran government affairs experts will share how companies are navigating Capitol Hill and the administration right now, identifying leverage points, and positioning themselves to influence outcomes in an environment where everything is changing.
12:20 - 1:25 PM | Luncheon Service / Keynote
1:25 - 1:30 PM | Closing Remarks
1:30 PM | Adjournment
Special thanks to our sponsors:
